Liberating Leadership. System Wide. Person Deep.

Maverick
Leadership

For senior leaders, business owners, and organisations ready to stop performing leadership

and start leading with clarity, strategy, and real influence.

ACROSS 170+ COUNTRIES AND COUNTING
TRUSTED BY LEADERS

Multi award winning

Multi award winning leadership consultancy. Trusted by leaders worldwide for transforming culture, influence and impact.

1000+ leaders supported

From executives to entrepreneurs who've gained clarity, confidence, & real world results through our mentoring, consulting, & leadership programmes.

Ranked Top 100

Across 7 leadership categories, recognised for bold thinking, insight, & enabling leaders to thrive through complexity, and culture shifts.

Strategic Impact

Chosen by organisations and business owners navigating change - we drive measurable impact, increased influence, faster decisions and strategic growth.

Whyus?

Most leadership development is performative.
It teaches the right words, not the right wiring.
It polishes presence, but ignores pressure.
It creates frameworks, not freedom.

We do it differently.

At The Maverick Paradox, we help leaders lead with strategic influence, behavioural clarity, and identity led power - so their leadership moves people, strategy, and systems.

We’re brought in when:

The influence gap is killing strategy
Culture is polite but stagnant
Leaders are stuck between who they were and who they need to become
Because real leadership isn’t loud. It’s clear. Decisive. Contextual. And deeply human.

WHAT WE BELIEVE

Leadership isn’t a title. It’s a system - and it’s broken in many organisations.
Influence isn’t about visibility. It’s about moving things forward when the pressure’s on.
You don’t need to be more. You need to be more you.

Fixing the system starts with the leader.
But it doesn’t stop there.
Leadership should feel like power, not performance.

We don’t build noise. We build legacies.

Lead like it matters. Influence like it works. Deliver like it's measured.

You're here to lead real change and strategically grow yourself and your organisation. We're here to help you do it.

The Maverick Paradox is a leadership consultancy - and Maverick Paradox Media is our platform for bold conversations and thought leadership that challenge the status quo. We partner with senior leaders, business owners, and organisations to align culture, enhance leadership capability, accelerate influence, and deliver real world impact.

Whether you're leading in complexity, scaling a business, or transforming a team, we bring strategic programme design, behavioural consulting, immersive mentoring, coaching, and training to unlock confident leadership, scalable systems, and results that stick.

Explore Strategic Services

Leadership that stalls isn’t your fault – but it is your problem

You’re doing the work – leading teams, growing a business, shaping culture. But the results aren’t matching the effort.

Maybe your strategy looks right, but your people aren’t moving. Maybe your strategy looks right, but your people aren’t moving. Maybe your leadership is clear, but the culture feels stuck. Maybe you’re the business owner – and the whole system rests on your shoulders.

You’re not failing. The system is.

Outdated models, surface level fixes, and leadership playbooks built for another time. That’s the problem we solve.

"Maverick Leadership is an adaptive leadership style that amplifies your own unique ability to influence others, stand out and make a compelling impact "

This is true whether you are an individual, Business Owner or organisation. We enable critical thinking and innovation as well as enhancing leadership capability.

"Have you ever felt like your leadership was hitting a wall in today’s fast-paced, unpredictable world? "

Maybe your team’s struggling to stay aligned, or the culture you envisioned just isn’t sticking. At The Maverick Paradox, we get it - effective leadership today requires more than traditional strategies.

Our mission is simple: to empower leaders and organisations ready to break boundaries, drive transformation, and lead with clarity and purpose. Founded by award-winning consultant, speaker, trainer, and author Judith Germain, we’re here to help you turn the challenges of modern leadership into opportunities for lasting impact.

Customers Include:

LEAD WITH PURPOSE.

TRANSFORM WITH IMPACT.

Imagine having the clarity to make bold decisions, the influence to inspire change, and the tools to create a culture where accountability and innovation are the norms.

We know that leaders come to us because they’re ready to make a real impact. Our unique approach builds resilient leaders who can confidently navigate uncertainty, fostering cultures where people feel invested and empowered.

The result?

Leaders who inspire, organisations that thrive, and teams that are aligned for success.

Why choose The Maverick Paradox?

Our clients are visionary leaders and forward-thinking organisations who believe that real progress comes from stepping outside the ordinary. They don’t just want advice - they want a partner who gets their challenges and delivers practical strategies that work in the real world.

Here’s a sample of what we offer:

Tailored Strategies That Drive Results
Our Impactful Contextualised Leadership™ approach (which creates clear thinking an decisive leaders) provides you with actionable, results-driven solutions designed specifically for your unique challenges. These aren’t cookie-cutter strategies - they’re crafted to transform how you lead, influence, and inspire.

Immersive Mentoring for Real-World Impact
Leadership is complex, and our mentoring is hands-on and tailored to your specific goals. You’ll strengthen your influence, refine your decision-making skills, and build a leadership identity that resonates with who you are and where you want to go.

Culture Change That’s Authentic and Sustainable
Culture isn’t just about policies; it’s about creating an environment where people feel valued, heard, and motivated. We work with you to build a culture where accountability, inclusivity, and collaboration thrive, creating a workplace where everyone is invested in the mission.

Find out more

CLEAR THINKING
DECISIVE
IMPACTFUL.

WHAT WE DO

Catalyse transformation ... we enhance leadership capability and create clear thinking and decisive leaders.

We amplify influence and impact, helping leaders and organisations navigate complexity and change, by using Maverick Leadership principles to enhance leadership capabilities and solve critical problems.

Our clients seek bespoke solutions in the areas of leadership, culture, change and diversity.

Maverick Paradox

We enable you to challenge conventional thinking and hidden assumptions, provide innovative solutions, and create clear thinking and decisive leaders.

By working with us you will catalyse transformation, and make real change possible.

Strategise

We help to increase your business acumen by helping you chart order into the chaos you perceive.

Innovate

By employing positive disruptive innovation with objectivity and challenge, the creativity you need becomes possible.

Execute

The ability to amplify your influence and develop relationships that are built for collaboration.

How we create change

Whether you’re a business owner, senior leader, or organisation, we follow one principle: Insight without execution changes nothing. That’s why every path begins with clarity – and ends in measurable change. We work through behavioural strategy, immersive mentoring, leadership development, and systems transformation.

No fluff. No of the shelf. Just results that move. You’re not the first leader to face this. But you don’t have to face it alone.

Book a call
Get clarity
Implement strategy
See results

Explore Strategic Services

Jude was able to take my vision (which was sketchy at best), and to turn it into a well considered programme that supported both individual and team development.

This has been an unprecedented year for us all with many unforeseen challenges. However, Jude has been able to flex her approach to continue to meet the team and the organisation.

Genine Whitehorne

Manager

What makes our approach different

PROVEN MODELS
PRACTICAL TOOLS
LEADERSHIP THAT MOVES.

Our work is powered by proprietary frameworks developed through decades of consulting, mentoring, and behavioural design.

Each model is built to shift not just insight - but action. We don’t teach theory. We design movement.

Whether you're transforming a team, navigating complexity, or redefining your leadership identity - we bring the right model, at the right time, for the results that matter most.

Examples of our models

- Leadership Identity™

Reclaim the truth of how you lead.
This model helps leaders uncover their Leadership Proposition™, Leadership Talent™, and Leadership Impact™ - so they stop performing roles and start leading with clarity, authority, and integrity.

When it's most powerful:

Executive transitions, imposter syndrome, reinvention, or leadership presence, amplifying influence.

- The Strategic Influence Arc™

Move from reflection to real world influence. Through three proprietary frameworks:

- The Impact–Influence Matrix™,
- The Leadership Influence Pathway™,
- The Kinetic Influence Flow™

We help leaders and teams understand, build, and activate strategic influence that sticks under pressure.

When it's most powerful:

Influence gaps, stakeholder misalignment, silent resistance, culture, or slow execution.

- Impactful Contextualised Leadership™

Lead decisively in uncertainty - without losing your edge. This model underpins our work with leadership teams navigating culture change, complexity, or rapid growth.

It ensures decisions are aligned to purpose, not panic - and that leadership adapts without dilution.

When it's most powerful:

Organisational change, post-restructure, cross-functional tension, leadership that transfrms and execute or scale-up strategy.

Talk to us now

Covering all areas

We believe that traditional leadership theory and business thinking are insufficient for creating the relevant changes in individuals and organisations; that are necessary to exceed stakeholder expectations. We work with:

Organisations

Developing leaders who can navigate change, inspire teams, & can think through complex problems.

Explore

Business Owners

Who can attract the right clients, have more clarity, and distinguish themselves from the competition.

Explore

Individuals

Eradicating Imposter Syndrome. Working with Senior Leaders and amplifying their impact and influence.

Explore

We had a 3-day Maverick Leadership Programme which was tailored to our company and leadership team.

We learned as a team and developed over those three days, we immediately implemented new ways of working from a tailored strategic plan we developed on the programme.

I would highly recommend the programme, we are a successful team and company but the programme showed us where we need to be heading as a Leadership team and how we can impact the growth of our teams.

Steve Yardley

MD, JGA Recruitment

Our Awards

Enabling leaders, Empowering organisations

We help our clients enhance their leadership capability and we are honoured to have been awarded several awards for the work we are doing.

Do click below to see the areas that we have been honoured.

Take a look

Founder views on how Maverick Leadership supports you

Provoking Maverick Leadership

We understand that tired leadership theory and business thinking cannot change you or your organisation enough to make the difference that you need. This is why we provoke Maverick Leadership and catalyse transformation in individuals, business owners, leaders, the C-Suite and the organisation in a variety of ways; so that you and your organisation can exceed stakeholder expectations.

The Maverick Paradox utilises Maverick Leadership principles to enable business owners, leaders and organisations, thrive in complex, constantly changing environments by improving their diversity of thought, influence and leadership capability. We are award winning trainers, authors, consultants, accredited coaches, renowned mentors, and speakers. We have experience in a number of sectors and industries.

Why work with us?

Proven Track Record

We are award winning experts in Leadership, Culture, Change and DEI. Passionate about enabling others to execute the right ideas and solutions for improved leadership impact and influence.

Unique Approach

Changing the way you lead to create exponential changes in your impact. Personalised advice and strategies for individuals, small businesses and organisations. Values driven.

Comprehensive Support

Organisations: increase leadership capability, achieve objectives, and enhanced diversity in people & thought processes. Business Owners: Attract more clients, amplify impact, establish thought leadership.

CONTEXTUALISED, ADAPTIVE, TRANSFORMATIVE

DRIVEN™ leaders

Maverick Leadership is a philosophy that drives who you are and what you do. It is a way of being, thinking and doing that utilises lateral thinking, integrity, empathy and passion, to achieve results beyond what others think possible.

Effective Maverick Leaders tend to be influential, successful in what they do, and able to execute the right strategy, at the right time and in the right way. Lateral thinkers, able to think outside the box, they take the important roles of Strategic Innovator, Devil's Advocate and Mission Preserver seriously.

They will ensure that the real mission (spoken aloud or not), is executed well and is likely to succeed.

Successful individuals and organisations make the 6 decisions of Maverick DRIVEN Leadership™ to ensure that they are enabled to Strategise, Innovate and Execute; to ensure that they and their organisations thrive in complex, constantly changing environments. They understand how to improve belongingness in the organisation, diversity of thought in those around them and passion filled employees.

© Maverick DRIVEN Leadership™ demonstrates the 6 decisions all successful leaders make.

(The diagram is © Maverick DRIVEN Leadership™ - Judith Germain)

Our Services

ADAPTIVE
INNOVATIVE
PEOPLE-CENTRIC.

This is MAVERICK LEADERSHIP at its best.

Maverick Leadership is not just for those Judith Germain defines as 'mavericks', (wilfully independent people), it is an approach that all leaders can aspire to master.

This leadership style is particularly effective in enabling businesses and organisations to improve their impact and influence, especially in complex and constantly shifting environments.

Our Core Services

Strategic Leadership Development
We collaborate with organisations to cultivate leaders who can navigate change, inspire teams, and address complex challenges. Our programmes focus on strategic thinking, fostering innovation, and executing effective leadership strategies.

Business Growth Acceleration
For business owners, we provide strategic guidance to attract the right clients, gain clarity, and stand out. Through mentorship and decision-making support, we help amplify your impact and influence in the marketplace.

Individual Leadership Enhancement
Whether you’re a seasoned executive or an emerging leader, we’re here to help you stand out, increase your influence, and become the leader you aspire to be.

Through coaching and mentoring, we guide you in building your unique leadership identity and overcoming challenges like imposter syndrome.

Our services are backed by proprietary frameworks that make Maverick Leadership truly unique:

Maverick Leadership Framework™: Leveraging lateral thinking to enhance leadership impact and foster adaptability and innovation.

Maverick Entrepreneur Accelerator™: An accelerator programme for business owners that aligns strategy with execution, designed to amplify impact.

Maverick DRIVEN Leadership™: A model that outlines six critical leadership decisions, focusing on integrity, passion, and effective leadership.

Find out more

Helping modern workplaces become more adaptive, innovative and people-centric

Maverick Leadership - Cataylsing Transformation

Adaptability to complexity

This is crucial for modern workplaces facing rapid technological changes and disruptions

Promoting diversity of thought

Improves diversity of thought, influence and leadership capability

Embracing change

Maverick Leaders are 'change eager' and help organisations become more adaptable

Challenging assumptions

Creating clear thinking and decisive leaders, avoiding stagnation and groupthink

Balancing independence and ethics

Being wilfully independent while remaining objective, ethical and principled. Crucial in navigating complex ethical challenges

Focus on people

Leadership is fundamentally about people. Aligning with the growing emphasis on employee engagement and well-bein

Promoting autonomy

Emphasising the importance of autonomy, aligning with modern trends towards more flexible and empowerring work environments

Integrating work and life

Promoting integrity and wholeness in one's persona across work and personal life. Choosing work-life integration

Testimonials

We improve your impact and influence by enabling you to effectively Strategise, Innovate and Execute so that you can thrive in complex, constantly changing environments by improving your diversity of thought, influence and leadership capability.

Our Services

The Diversity Impact Programme helped us develop a robust understanding of the effects of a diverse organisation. Highlighting that a diverse workforce leads to diversity of thought this will inevitably create a healthier team, more effective performance at work and an enriched culture throughout the organisation.

It also challenged us to consider practical steps to take to recruit people and manage talent in the organisation, by recognising unconscious bias or affinity bias, and ensuring that we are open to all people at Regenerate and can work towards achieving a culture of equity and inclusivity.

Andy Smith

CEO - Regenerate UK

Putting together a new Transformation Team from scratch, that would be required to challenge the organisation (and its partners) to think radically to tackle future issues and achieve their ambitions, with and for Kingston communities, was no easy task.

The programme developed this by a range of methods. It's helped me immensely as a manager to support the development of the new team and give me insight on the strengths, opportunities and potential needs of the team and individuals.

Sophia Severin

Corporate Transformation Manager - Royal Borough of Kingston Upon Thames

I was compelled to take a punt on Judith's Business Accelerator Programme and I'm so glad that I did. She really helped me to articulate my proposition and USP; and give it a language which the business community could relate to. I've since used what we discussed in 2 hours in all of my marketing collateral and am comfortable it accurately describes me and my business identity.

Judith is straight talking, business focused and energised to help like-minded people. If you are struggling with aspects of your business, a chat with Judith is worth a few hundred pounds and 2 hrs of your time.

Kate Morris-Bates

Director - Balanced Space Coaching Ltd

READY TO MAKE
A LEADERSHIP DIFFERENCE?

The Maverick Paradox is led by Judith Germain, the leading authority on Maverick Leadership. Along with her dedicated team, Judith empowers leaders and organisations to thrive in complex, fast-paced environments.

Together, we help you embrace your unique potential and guide you toward results that last.

Start Your Journey Today

Take our Complimentary Influence Assessment to discover your leadership strengths and areas for growth. This is your first step to amplifying your influence and leading with purpose.

Connect with us today, and let’s start a conversation that changes everything.

5 min Influence Assessment

Lead with clarity. Influence with confidence. Deliver results that move.

MaverickParadox

MaverickParadox

MaverickParadox

Maverick Paradox

Liberating Leadership. System Wide. Person Deep.

Maverick Leadership

For senior leaders, business owners, and organisations ready to stop performing leadership and start leading with clarity, strategy, and real influence.

ACROSS 170+ COUNTRIES AND COUNTINGTRUSTED BY LEADERS

Multi award winning

1000+ leaders supported

Ranked Top 100

Strategic Impact

Whyus?

Lead like it matters. Influence like it works. Deliver like it's measured.

"Maverick Leadership is an adaptive leadership style that amplifies your own unique ability to influence others, stand out and make a compelling impact "

"Have you ever felt like your leadership was hitting a wall in today’s fast-paced, unpredictable world? "

Customers Include:

Why choose The Maverick Paradox?

Maverick Paradox

By working with us you will catalyse transformation, and make real change possible.

Strategise

Innovate

Execute

How we create change

Genine Whitehorne

What makes our approach different

Examples of our models

Covering all areas

Organisations

Business Owners

Individuals

Steve Yardley

Our Awards

Founder views on how Maverick Leadership supports you

Provoking Maverick Leadership

Why work with us?

Proven Track Record

Unique Approach

Comprehensive Support

CONTEXTUALISED, ADAPTIVE, TRANSFORMATIVE

DRIVEN™ leaders

Our Core Services

Maverick Leadership - Cataylsing Transformation

Adaptability to complexity

Promoting diversity of thought

Embracing change

Challenging assumptions

Balancing independence and ethics

Focus on people

Promoting autonomy

Integrating work and life

Testimonials

We improve your impact and influence by enabling you to effectively Strategise, Innovate and Execute so that you can thrive in complex, constantly changing environments by improving your diversity of thought, influence and leadership capability.

Andy Smith

Sophia Severin

Kate Morris-Bates

WANT TO WORK WITH US?

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MaverickParadox

Maverick
Leadership

For senior leaders, business owners, and organisations ready to stop performing leadership

and start leading with clarity, strategy, and real influence.

ACROSS 170+ COUNTRIES AND COUNTING
TRUSTED BY LEADERS