The Influence Blueprint™ :
Decode Your Leadership Influence
"Leadership is influence, nothing more and nothing else - John Maxwell
And yet, for many senior leaders, influence is the one thing that feels least reliable.
You’re credible. Experienced. Trusted by your team.
But somehow, the message isn’t landing.
Decisions stall. Alignment slips.
You walk out of high stakes meetings thinking, “Why didn’t that move anything?”
This isn’t about confidence.
It’s not about clarity.
It’s about traction - and whether your leadership is creating it.
Because influence isn’t just about being heard.
It’s about being followed - especially when it counts.
And if your influence is misfiring, it’s not always about you.
Sometimes, it’s the system around you - and how you're showing up inside it.
ABOUT INFLUENCEWhen influence stalls
Momentum breaks ...
even for good leaders.
You’re doing the right things.
You’re in the right rooms.
You bring clarity, insight, and a genuine desire to move things forward.
But somehow… traction disappears.
People nod. They agree. Then they delay.
Decisions drag. Priorities shift.
And the change you’re driving gets watered down, deferred - or politely resisted.
This isn’t because you lack skill.
It’s because something in the system - or the way you're showing up in it - is misaligned.
And that misalignment shows up everywhere:
The extra meeting that shouldn’t be needed
The repeated point you have to keep making
The stakeholder who never quite buys in, no matter how well you explain it
The longer it continues, the more energy you spend leading… without anything actually moving.
This is the hidden cost of misfired influence.
And it’s more common - and more fixable - than most leaders realise.
What is the Influence Blueprint™?
A strategic insight tool for leaders who are already capable - but not always getting the traction they expect.
It helps you decode where your influence is landing, and where it’s being lost, using four critical Drivers of Influence:
Capability, Decisiveness, Power, and Impact.
You’ll discover:
- Where your influence is strong, and where it stalls
- Which part of your leadership presence needs strengthening
- Why traction slips - even when your message is clear
This isn’t a generic quiz or style profile. It’s a strategic diagnostic - available only through private sessions or invitation.
We’ll break it down for you shortly - you’ll see how it all fits.
So what is influence - really?
It’s not confidence.
It’s not charisma.
And it’s not about having the loudest voice in the room.
Influence is your ability to create traction.
To move decisions. Shift direction. Activate others - especially when the stakes are high, the environment is complex, and authority alone isn’t enough.
It’s the difference between:
Ideas that are heard - and ideas that are followed
Being consulted - and being decisive
Leading from presence - not just position
The problem?
Most leaders are never taught what actually creates influence - or what causes it to stall.
They’re told to communicate better. Be more visible. Build trust.
Useful advice. But incomplete.
Because real influence isn’t one thing.
It’s a strategic capability - and like any capability, it can be decoded, developed, and strengthened.
That’s why The Influence Blueprint™ doesn’t focus on style. It focuses on structure.
We assess your influence through four critical drivers - the foundations of how your leadership is experienced and responded to.
THE FOUR
DRIVERS OF INFLUENCE™.
Through years of working with leaders, I’ve found that influence becomes sustainable, strategic, and effective when these four core drivers are aligned.
When even one is out of sync - traction breaks down.
These are the drivers we assess inside The Influence Blueprint™:
1. Capability
Do others perceive you as credible, skilled, and strategically equipped - before you say a word?
Capability isn’t just your expertise.
It’s how you think, how you adapt, how you show up when pressure’s on.
In the Blueprint, we assess your capability using the 8 KEYSTONE Capabilities™ - the foundational traits that drive influence:
Knowledge, Emotional Awareness, Your Vision, Self-Efficacy, Trust, Objectivity, Networkability, and Engagement.
These aren't just attributes - they shape how your leadership is received.
2. Decisiveness
Can you create forward movement - especially when others hesitate?
Influential leaders don’t wait for certainty.
They make confident, context-aware decisions - and bring others with them.
The DRIVEN™ Leadership Framework explores six critical decisions leaders must make to build influence under pressure:
Determination, Reputation, Influence, Versatility, Execution, and Narration.
This isn’t about speed - it’s about trust through movement.
3. Power
Are you using the right kind of power - at the right time?
Power isn’t about control.
It’s about presence, precision, and choice.
In this Blueprint, we explore how you use power through my Maverick Power framework:
Internal Power – self-determination, emotional resilience, body language
Personal Power - character, relationships, presence
Legitimate Power – positional authority (used well - or overused by accident)
When used effectively, power builds alignment.
When misused or avoided, it creates resistance.
4. Impact
Is your leadership visibly changing what matters - or just contributing quietly?
Influence without impact is noise.
Using the Impact–Influence Matrix™, we explain how your leadership is landing across your system.
We look at:
- Where your influence flows
- Where it gets blocked
- Where it’s being wasted on the wrong people, moments, or methods
Without this insight, even strong leadership can disappear into the system unnoticed.
These four Drivers - Capability, Decisiveness, Power, and Impact - shape how your leadership is received, respected, and acted on.
The Influence Blueprint™ shows you where you’re strong, where you’re stalled, and how to realign.
The Influence Blueprint™ helps you see where you stand
- and what to strengthen next...
For Individuals:
If you’re a leader who’s ready to shift from effort to traction, the Influence Blueprint™ gives you the clarity to lead with precision - not just intention.
It’s the insight you didn’t know you were missing.
For Organisations:
The Influence Blueprint™ can also be delivered as part of a team wide calibration, cultural shift, or leadership development programme.
Let’s talk about what your leaders need now - and what’s getting in their way.
ARE YOU
READY?
Who is this programme for?
The Influence Blueprint™ is designed for leaders who are already capable - but not always creating the traction they expect.
This is for you if:
- You’re showing up in the right rooms - but not shaping the decisions
- You’re respected, but too often misunderstood
- You’ve stepped into a more strategic role, but your leadership feels muted or filtered
- You’re navigating high-stakes conversations, but your voice isn’t shifting the outcome
-You sense your presence doesn’t match your capability - and you want to fix that
It’s also for you if:
- You’re preparing for promotion, reinvention, or increased visibility
- You want influence without performance, traction without self-censorship
- You’re tired of being overlooked, second-guessed, or politely ignored
- You’re done wondering how you’re perceived - and ready to know
If you’re capable, but your influence is out of sync with your impact - this is where we realign it.
What changes after the Blueprint?
Influence isn’t about adding more noise.
It’s about removing the disconnect - between who you are and how your leadership is received.
When your influence aligns with your capability, things shift quickly:
- You stop repeating yourself in meetings - and start seeing action
- Stakeholders stop circling - and start committing
- You feel less pressure to prove, and more freedom to lead
- You stop asking “Am I getting through?” -because you know you are
After completing The Influence Blueprint™, you’ll have:
- A clear understanding of how your leadership influence is currently landing
- Deep insight into where your traction is leaking - and why
- Strategic clarity on which of the four Drivers needs strengthening
- Specific guidance on how to shift your presence, positioning, or power use
- A renewed sense of confidence, grounded in insight - not performance
This isn’t about fixing you.
It’s about realigning the way you lead - so that others follow, trust, and act.
THE
BLUEPRINT
What the Blueprint includes:
- The Influence Diagnostic and Report
Before the session, you’ll complete a focused diagnostic that maps how your leadership is currently experienced across the four Drivers of Influence: Capability, Decisiveness, Power, and Impact.
This is not a personality test - it’s a strategic assessment tool designed to surface patterns, blind spots, and contextual misalignments.
You’ll receive a comprehensive 40 page Influence Profile Report, which breaks down your diagnostic results with deep insight, pattern analysis, and practical recommendations.
It forms the foundation of our conversation - and your next stage of leadership influence.
- Up to 60-minute Strategic Review Session
You’ll meet with me on Zoom for a focused one to one session. Together, we’ll interpret your diagnostic findings, explore how your influence is landing within your specific context, and identify where it’s being diluted, blocked, or misdirected.
This isn’t a coaching call. It’s a strategic conversation - clear, direct, and designed to move you forward.
Plus:
- Your Influence Blueprint™ Digital Badge
A verifiable, shareable badge that recognises your completion of The Influence Blueprint™. It signals to others -clients, stakeholders, peers, that you’ve taken intentional steps to sharpen your leadership influence.
Use it on LinkedIn, your email signature, or internal platforms to showcase your commitment to strategic leadership growth.
- A personalised Certificate of Completion
A professional certificate acknowledging your completion of The Influence Blueprint™. Customised with your name and completion date, it’s a tangible record of your investment in developing sustainable, system aware influence.
A SUCCESS
STORY YOU
CAN EXPECT
John’s Story: Influence Without Traction
John had always been seen as capable.
He led with integrity, had the respect of his team, and was known for delivering results.
But recently, something felt off.
In the rooms where the biggest decisions were made, his voice wasn’t cutting through.
Stakeholders agreed - then delayed.
He’d walk out of meetings wondering, “Why didn’t that move anything?”
John wasn’t looking for affirmation.
He wanted to understand what was getting in the way - and how to change it.
That’s when he completed The Influence Blueprint™.
The diagnostic was short - just a few minutes - but sharp.
It revealed how his leadership was being experienced through four core drivers: Capability, Decisiveness, Power, and Impact.
When we met to review his results, the picture became clear.
John had the capability.
He was decisive when it mattered.
But his personal power - how his presence landed with others - wasn’t fully coming through.
And his impact? It was being filtered.
Diluted. Sometimes lost in translation.
It wasn’t about trying harder.
It was about leading differently.
Through our conversation, John saw exactly where his influence was stalling - and what to do about it.
Not by becoming someone else, but by aligning who he already was with how others experienced his leadership.
Over the following weeks, things shifted.
Stakeholders became more responsive.
Decisions moved with more ease.
And the credibility he’d long held internally started to strengthen his external reputation.
The Influence Blueprint™ didn’t give John more confidence.
It gave him clarity - and the tools to lead with influence that actually landed.
What leaders are telling us:
One senior leader described The Influence Blueprint™ as the turning point in how they understood their role in complex systems. Instead of repeating the same message in different ways, they began influencing the conversation itself - and the people in it.
Their decisions started to land faster, the resistance quietened, and they noticed a distinct shift in how others leaned in. For the first time in a long time, influence felt instinctive - not effortful.
About your consultant
Judith Germain is a Leadership Impact catalyst, strategist, and the creator of the Strategic Influence Arc™ - a framework used by senior leaders navigating complexity, culture shifts, and high-stakes change.
She is the founder of The Maverick Paradox, a multi-award-winning consultancy that helps leaders and leadership teams rebuild traction, amplify influence, and lead with clarity - especially when the stakes are high and the system is resistant.
Judith is known for cutting through noise and naming what others overlook.
Her work bridges leadership identity, strategic execution, and behavioural insight - with deep expertise across private, public, academic, and charitable sectors.
She developed The Influence Blueprint™ for leaders who are already doing the work - but not getting the traction they deserve.
It’s designed to deliver strategic clarity, not theory. Insight, not platitudes. Movement, not more noise.
The Influence Blueprint™ in 60 seconds
A premium diagnostic for leaders who want to:
- Diagnose where your influence is landing - and where it’s leaking
- Understand your traction patterns across the 4 Influence Drivers
- Shift from noise to clarity, from push to follow through
Includes:
Diagnostic | 40 page Personal Insight Report | 1:1 Debrief | Digital Badge & Certificate
READY TO
GET STARTED
Ready to lead with influence that actually lands?
You already have the capability.
Now it’s time to ensure your leadership creates the traction it’s meant to.
The Influence Blueprint™ gives you the clarity to stop guessing, the insight to lead differently, and the confidence to be heard - without having to shout.
No noise. No fluff. Just a clearer, sharper version of how you lead.
Ready to get started? Let’s explore how your influence can shift - today. Click the button below.